Interesting Cloud announcement

It's another week and we have another announcement around Cloud, this time from Google. Quite interesting but the underlying message is pretty much what I said in an earlier entry: if you want to move to this type of cloud then you'd better be expecting to re-code some or all of your application. Oh joy. Here we go again! Even the tag line of "... write once, deploy anywhere" is a lot of smoke-and-mirrors. "Deploy to any one of four vendor specific Clouds, but don't forget about the lock-in potential there" would be more appropriate.

Come on guys. We really cannot afford to reinvent the world again. So as a prospective user, unless you really aren't interested in leveraging your existing investments in software and people, this looks like another non-starter. Maybe 2 out of 10 for marketing buzz, but 0 for effort.